Nike is betting big on Texas Longhorns football—but can Steve Sarkisian’s loaded roster finally win the national championship?

Texas stars Colin Simmons and Cam Coleman have signed NIL deals with Nike, joining fellow Longhorns Ryan Wingo, Jonah Williams and Dia Bell on the company’s growing college football roster. In this episode of the Texas Longhorns Daily Blitz, IndyCarTim examines what Nike’s investment says about Texas’ talent, brand power and enormous 2026 expectations.

Can Cam Coleman become Arch Manning’s dominant No. 1 receiver? Will Colin Simmons emerge as college football’s most feared pass rusher? And after a 10-win season that ended outside the College Football Playoff, can Texas finally turn elite recruiting, NIL power and national attention into a championship?

The Longhorns are already being marketed like champions. Now Manning, Coleman, Simmons and Sarkisian must prove they can finish the job.

Subscribe for Texas Longhorns football news, recruiting updates, transfer portal coverage, SEC analysis and bold Texas opinions from FanStreamSports.com.