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This is an absolute game-changer.

While schools make their name, image, and likeness (NIL) pitches, word on the street is that Michigan has somewhat lagged behind. However, on Thursday, it’s hard to say that anymore.

Taking to Instagram, the GOAT, Tom Brady, announced that his impending BRADY Brand, a clothing and lifestyle company, has a few new ambassadors — none other the Michigan football quarterback Cade McNamara, and Wolverines tennis player Andrew Fenty. The announcement was made by Brady in a picture featuring both athletes by his side.

How can any other school even come close to beating this type of deal?

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Brady also announced that Deion Sanders’ son, Shedeur Sanders, the quarterback at Jackson State, and Villanova basketball player Jermaine Samuels, are among other college ambassadors for the soon-to-launch brand.

We’ll assuredly find out a lot more on Jan. 12, 2022 when BRADY launches. But no matter how you slice it, it’s hard to match or beat this particular NIL opportunity.

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